Origin PR - small business public relations & conversations » General http://www.originpr.co.uk The website of Origin PR, a UK public relations consultancy for SMEs Tue, 04 Dec 2007 13:43:44 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Small Business Quote Of The Day http://www.originpr.co.uk/2006/07/14/small-business-quote-of-the-day/ http://www.originpr.co.uk/2006/07/14/small-business-quote-of-the-day/#comments Fri, 14 Jul 2006 07:08:08 +0000 alex http://www.originpr.co.uk/2006/07/14/small-business-quote-of-the-day/ Persistence for any business is vital. I’ve always believed that, in small business PR, persistence and being able to adapt and review what’s working and what’s not is what ultimately turns a campaign into a success. It’s about mental agility, spotting and converting opportunities.

But this applies not just to PR, but to any area of business in my experience. Plans are great, but in executing those plans you need to be flexible and fast on your feet.

The power of persistence seems to be wrapped up in a beautiful Chinese quote I spotted today courtesy of the Work For You blog.

“The temptation to quit will be greatest just before you are about to succeed.”

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]]> http://www.originpr.co.uk/2006/07/14/small-business-quote-of-the-day/feed/ 0 Seven Days That Made The New World http://www.originpr.co.uk/2006/04/10/seven-days-that-made-the-new-world/ http://www.originpr.co.uk/2006/04/10/seven-days-that-made-the-new-world/#comments Mon, 10 Apr 2006 17:27:55 +0000 alex http://www.originpr.co.uk/2006/04/10/seven-days-that-made-the-new-world/ Interesting leader in The Guardian today on the impact of broadband:

The rapid – albeit long-delayed – roll out of broadband is changing the face of commerce and entertainment, unleashing a wave of creative potential across the world. It is even possible to view the past seven days as the tipping point for a new era.

For small businesses, networks create opportunities. They always have done. If there is a new era, there’s an argument for saying that it’s the small guys who are going to benefit most.

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